In this exciting episode of Small Town Big Business, we talk with Curt Jones, the inventive mind behind Dippin' Dots, as he embarks on a new entrepreneurial venture with 40 Below. Curt shares his journey of creating the iconic beaded ice cream and how he's leveraging his expertise in cryogenics for his latest start-up. We delve into the challenges of innovation, the inspiration behind 40 Below, and the potential impact of this new venture. Tune in to discover how Curt Jones continues to revolutionize the frozen treats industry from Southern Illinois.